From Planning to Completion

From Planning to Completion

Tasklane

Tasklane

My role

My role

Product designer

Product designer

The team

The team

PM, SA and UI Designer

PM, SA and UI Designer

Duration

Duration

10 month

10 month

Main project image
Main project image

Company & Product Context

The product is a mobile-first messaging platform used by distributed teams to coordinate daily work, share updates, and resolve issues in real time. Most users rely on the app while multitasking, often switching contexts between conversations, notifications, and other tools.

My contribution

Product designer, responsible for discovery, UX strategy, interaction design, visual design, and validation across mobile and web experiences.

Company & Product Context

The product is a mobile-first messaging platform used by distributed teams to coordinate daily work, share updates, and resolve issues in real time. Most users rely on the app while multitasking, often switching contexts between conversations, notifications, and other tools.

My contribution

Product designer, responsible for discovery, UX strategy, interaction design, visual design, and validation across mobile and web experiences.

The problem

Tasklane is a productivity platform designed for teams working across multiple projects and priorities. The product is used daily by product managers, designers, and engineers to plan tasks, track progress, and coordinate work. As the platform grew, the number of features increased, making it harder for users to quickly understand priorities and manage their workload effectively.

Core issue

The product lacked a clear prioritization model. All tasks were visually similar, forcing users to manually interpret urgency and importance. This increased cognitive load and reduced confidence when planning daily work.

Business issue

If users couldn't manage priorities efficiently, engagement dropped and teams relied on external tools to organize their work. Improving clarity and focus was critical to increase daily usage and long-term retention.

The problem

Tasklane is a productivity platform designed for teams working across multiple projects and priorities. The product is used daily by product managers, designers, and engineers to plan tasks, track progress, and coordinate work. As the platform grew, the number of features increased, making it harder for users to quickly understand priorities and manage their workload effectively.

Core issue

The product lacked a clear prioritization model. All tasks were visually similar, forcing users to manually interpret urgency and importance. This increased cognitive load and reduced confidence when planning daily work.

Business issue

If users couldn't manage priorities efficiently, engagement dropped and teams relied on external tools to organize their work. Improving clarity and focus was critical to increase daily usage and long-term retention.

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Discovery

To understand real workflows, I ran a discovery phase focused on how users plan, review, and execute tasks throughout the day.

Discovery

To understand real workflows, I ran a discovery phase focused on how users plan, review, and execute tasks throughout the day.

Research methods

Customer interview

10 interviews with individual contributors leads to understand planning habits and pain points.

Workshops

We ran collaborative workshops with product, engineering, and design to align on the problems.

Survey

A short survey to validate common frustrations around task overload and prioritization.

Quantitative data

Review of feature usage to identify underused or confusing areas of the product.

User test

Task-based tests to observe how users create, prioritize, and complete tasks.

Research methods

Customer interview

10 interviews with individual contributors leads to understand planning habits and pain points.

Workshops

We ran collaborative workshops with product, engineering, and design to align on the problems.

Survey

A short survey to validate common frustrations around task overload and prioritization.

Quantitative data

Review of feature usage to identify underused or confusing areas of the product.

User test

Task-based tests to observe how users create, prioritize, and complete tasks.

Findings

Findings

Research highlighted recurring patterns in daily task creation workflows.

Research highlighted recurring patterns in daily task creation workflows.

Needs

Users plan work in short cycles

Most users focus on what needs to be done today rather than long-term task lists.

Visual clarity impacts execution

When priorities are visually clear, users move faster and feel more in control.

Too many views create friction

When priorities are visually clear, users move faster and feel more in control.

Pain points

Task overload

Large task lists made it difficult to identify what's the most important things.

Unclear priorities

Urgent and non-urgent tasks looked the same, increasing decision fatigue.

Needs

Users plan work in short cycles

Most users focus on what needs to be done today rather than long-term task lists.

Visual clarity impacts execution

When priorities are visually clear, users move faster and feel more in control.

Too many views create friction

When priorities are visually clear, users move faster and feel more in control.

Pain points

Task overload

Large task lists made it difficult to identify what's the most important things.

Unclear priorities

Urgent and non-urgent tasks looked the same, increasing decision fatigue.

Workshops: Vision alignment

Workshops: Vision alignment

Cross-functional workshops helped align on a shared principle: a task manager should guide focus, not just store tasks. The team agreed to prioritize clarity, intentional defaults, and progressive disclosure over feature richness.

Cross-functional workshops helped align on a shared principle: a task manager should guide focus, not just store tasks. The team agreed to prioritize clarity, intentional defaults, and progressive disclosure over feature richness.

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Define, Valitation, iterate

Wireframing and testing

Low-fidelity wireframes were used to explore multiple prioritization models. Each iteration was revied intornally and tested with users bofore moving to higher fidelity designs.

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Feedback from customers

Users described the experience as calmer and more focused. They appreciated having fewer decisions to make before starting work.

Positive feedbacks

Usage

Users consistently relied on the main task list and daily planning view, confirming that the simplified structure helped them stay focused on priorities without feeling overwhelmed.

Task completion confidence

Clear task states and visual hierarchy increased users' confidence in marking tasks as done, reducing hesitation and double-checking behavior.

Gesture-based interaction

Secondary tools were used intentionally, reducing accidental interactions and error.

Feedback from customers

Users described the experience as calmer and more focused. They appreciated having fewer decisions to make before starting work.

Positive feedbacks

Usage

Users consistently relied on the main task list and daily planning view, confirming that the simplified structure helped them stay focused on priorities without feeling overwhelmed.

Task completion confidence

Clear task states and visual hierarchy increased users' confidence in marking tasks as done, reducing hesitation and double-checking behavior.

Gesture-based interaction

Secondary tools were used intentionally, reducing accidental interactions and error.

Core workspace usage
85%
Communication engagement
65%
Visual data reliance
92%
Secondary features usage
48%
Advanced feature adoption
73%

Outcome and impact

The redesigned Live Operations view was rolled out progressively to a subset of FleetSync customers managing medium and large fleets. The new experience focused on improving situational awareness, reducing reaction time, and supporting faster decision-making during daily operations.

Outcome and impact

The redesigned Live Operations view was rolled out progressively to a subset of FleetSync customers managing medium and large fleets. The new experience focused on improving situational awareness, reducing reaction time, and supporting faster decision-making during daily operations.

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